The Long Tail: Why the Future of Business is Selling Less of More

By: Chris Anderson

Price: $10.00

Quantity: 1 available

Book Condition: Very Good Condition


The New York Times bestseller that introduced the business world to a future that's already here--now in paperback with a new chapter about Long Tail Marketing and a new epilogue. Winner of the Gerald Loeb Award for Best Business Book of the Year In the most important business book since The Tipping Point, Chris Anderson shows how the future of commerce and culture isn't in hits, the high-volume head of a traditional demand curve, but in what used to be regarded as misses--the endlessly long tail of that same curve. Quantity Available: 1. Shipped Weight: Under 1 kilogram. Category: Business,Finance,Economics; United States; Business, Finance & Marketing; ISBN/EAN: 9781401309664. Inventory No: 235556. Paperback

Title: The Long Tail: Why the Future of Business is Selling Less of More

Author Name: Chris Anderson

Categories: Business,Finance,Economics,

Publisher: New York, Hyperion: 2008

ISBN Number: 1401309666

ISBN Number 13: 9781401309664

Binding: Softcover

Book Condition: Very Good Condition

Seller ID: 235556

Keywords: BZDB43 Business, Finance, Economics; United States; Business, Finance & Marketing; The Long Tail Why the Future of Business is Selling Less of More Chris Anderson Paperback,