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The fourth title in the Quercus Ideas You Really Need to Know series demystifies the management concepts that any budding entrepreneur will want to grasp. The 50 bite-sized topics expound the wisdom of the well-known business gurus (from Peters and Porter to Welch and Gates), explain helpful theories and tools (Ansoff's Product/Market grid, the 4Ps, Boston Matrix), expand on management ideas (branding, outsourcing, supply and demand) and cover the latest commercial concepts from the online world. 208 pages. GIFT QUALITY . Quantity Available: 1. Shipped Weight: 1-2 kilos. Category: Business,Finance,Economics::Business & Management; Business, Finance & Marketing; ISBN: 1847241506. ISBN/EAN: 9781847241504. Inventory No: 251972. Hardcover
Title: 50 Management Ideas You Really Need To Know
Categories: Business & Management,
Publisher: London, Quercus: 2007
ISBN Number: 1847241506
ISBN Number 13: 9781847241504
Binding: Hardcover
Book Condition: As New
Jacket Condition: As New
Seller ID: 251972
Keywords: BZDB43 Business, Finance, Economics::Business & Management; Business, Finance & Marketing; 50 Management Ideas You Really Need To Know Edward RussellWalling Hardcover,